Pantone's color of the year 2021 annoucement poster

Color of the Year

In the category of seemingly frivolous and silly, I’ve had today marked on my calendar for months. Benjamin Moore’s Color of the Year (and related Color Trends) for 2021 were announced at 2:00 this afternoon: Aegean Teal 2136-40. This may seem ridiculous and “Who cares?” and “Who even gets to determine such things?” but I am influenced by this every year. I never would have spent much time considering this color, what makes it itself, how it interacts with other colors . . . but just a few minutes after it was released, I started having ideas about it for my home and my cards. I use a color *close* to it in my designs, but Aegean Teal is a bit softer and smokier. (I also noticed that one of the colors in the Color Trends palette is Gray Cashmere, which is on about 75% of the walls in my home. I thank my friend Dama for introducing me to that color years ago.)

I love this announcement every year because it makes me slow down and really *notice* a color. And that makes me breathe a bit. Those are good things. I’m excited to see how designers (not just of homes) play with it over time. And I may already have ordered the Color Trends booklet. (You can’t expect me to wait till the local paint store gets their copies in, can you?!) I look forward to getting you know you, Aegean Teal.

Louisa

Louisa Wimberger is the owner and designer of Bright Spark Paper, a small-batch greeting card and invitation studio in Northampton, Massachusetts. Originally inspired by her mom’s birthday calendar in the kitchen, she has loved choosing, writing, postage-stamping and sending cards since childhood. She has spent much of the last 20 years happily growing her own line of cards, and loves knowing that mailboxes are a little bit brighter when people send some thoughts and love to their favorite people.

Sparks

I call this a blog, but it’s really much less involved than that. It’s a teensy blog.

Sparks are seemingly small things that light me up on the daily:
colors and light, music and moments, people and pets, thoughts and words.
Whether it’s a stellar day or a sloggy one, sparks are both what help me
slow down and take note *and* also inspire me to keep me scooting right along.

Here you’ll find glimpses into my studio life and personal life, both of which
can’t help weave their way into my work. Often they'll be my Instagram posts.
Feel free to comment if something here resonates with you and your own spark!

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